By offering a high-resolution virtual try-on feature, GreyHounders is positioning itself as an innovative player in the eyewear market.
With the ability to try on glasses directly online, the buying journey is simplified, and shoppers can experience and purchase their new frames whenever and wherever they are.
"[...] we are convinced that it has been differential to define our value proposition."
"[...] we want to be one of those who implement the most cutting-edge technologies to demonstrate it."
"[...] users can try and buy wherever they are and without geographical or temporal limits or barriers."
Get insights from GreyHounders
Since 2018 GreyHounders revolutionizes the optical industry thanks to technology and fair prices. We have been working with one goal in mind: quality, affordable designer eyewear for everyone.
Based in Madrid, Spain, we sell prescription glasses online at very competitive prices relying on a virtual try-on and of our own stores. We were actually one of the first players in Spain to explore this new digital channel for selling eyeglasses.
"We are convinced that in a few years the online world will gain a very important weight in the optical sector and we want to be one of those who implement the most cutting-edge technologies to demonstrate it."
"We were born as a project directly with the virtual try-on, but we are convinced that it has been differential to define our value proposition.", adds Marta FRENNA, Founder and CEO at Greyhounders.
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